After submitting over 1,000 proposals to public and private clients, I've grown attached to some proposal practices that I believe make for overall better proposals and help alleviate proposal-related stress. Here they are: Dummy Book As we are making a proposal, we put together what's known as a dummy book. This is just a […]
November 21, 2009 by 1 Comment
Are You a Victim of Spellcheck?
November 16, 2009 by 4 Comments
Why Your Marketing Words Suck
October 20, 2009 by 3 Comments
Avoid Logic in Your Proposals
I’ll have him/her home by 10pm We are going to Jimmy’s Birthday party at the roller rink. I will be driving us to the rink in my car. You can reach us by calling the rink at 555-RINK”
August 20, 2009 by Leave a Comment
Proposal Pricing Strategies: How Much are You Selling that Watermelon For?
Mike and Bobby are the most popular watermelon salesmen in the city. Each weekend they travel to the country and buy watermelons from the local farmers at 50 cents per melon. They load up their truck with watermelons and head back to the city. During the weekdays, they sit by city hall with a big […]
July 18, 2009 by 2 Comments
The Perfect CRM
I've been talking to people a lot about Client Relationship Management software. I did a previous post on this topic on linkedin and got a lot of great response. The San Francisco chapter of SMPS recently did a big article on CRM in thier newsletter, which I read. I was also talking to the CEO […]
July 6, 2009 by Leave a Comment
How Much Influence Do Relationships Have on Proposal Selection?
There is a sermon that far too many people in this industry preach. I hear it all the time from experienced "marketing experts." Over and over again they say, "don't submit a proposal unless you have a relationship." “Don’t waste your time and money subscribing to lead services, you won’t get anywhere without relationships.” If […]
June 1, 2009 by 6 Comments
My Dream: Open Source CRM and Proposal Software
April 15, 2009 by 3 Comments
Can You Use Photos You Find On The Internet For Proposals?
I enjoy the messages and questions that come across the LISTSERV of the Society of Marketing Professional Services. One person recently asked this question: “Anyone willing to share information or provide a resource for information about copyright or use of image or articles (such as google, etc.)?” This is typically a legal question. And while […]
March 5, 2009 by Leave a Comment
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