Proposal Development Secrets: Win More, Work Smarter, and Get Home On Time

Remember I said there was something exciting I was working on. It’s officially here, and I want you to be the first to know about it.

Before I tell you all about it, let me give you a little background.

What I’ve Learned About Proposals

I believe my experience in the world of proposals to be uncommon. I’ve submitted proposals in every state and overseas. I’ve submitted them to public and private clients. I’ve submitted on design, construction, engineer-procure-construct, design-build, consulting, training, and research contracts.

I’ve also priced many proposals, negotiated overhead rates, and performed what many would consider contract administration.

In addition, I’ve spoken in great detail with procurement people and have the stones to ask the questions others may be afraid to.

Ok, Why Should You Care?

Over the last ten years, I’ve developed a series of tactics and tricks that help me develop highly-tailored and persuasive proposals quicker than you might think possible.

I’ve gathered insights both from my experience and from in-depth discussions with ex-procurement officials and former resident engineers. This has allowed me to do things some might consider unlikely, if not impossible.

For example:

  • Being awarded contracts with far away clients without developing relationships
  • Winning contracts with clients we’ve never worked with before to provide new services, by only submitting a proposal
  • Getting a proposal that missed the deadline accepted
  • Taking a proposal from rejected to being awarded the contract
  • Being awarded large sole-source contracts with large government entities

I’ve gathered up the sum of my experiences and insights and put them into Proposal Development Secrets: Win More, Work Smarter, and Get Home On Time, my very first book. I can guarantee that this book contains certain insights and tricks that you don’t know.

My goal was to write a book that was an entertaining and enlightening read about the most dry and boring topic ever, proposals. I believe, and others have confirmed, that I have achieved this goal.

Where To Get It

The book is exclusively available through the Amazon Kindle Store.

In addition, if you are an Amazon Prime member and own a Kindle, you can borrow the book for free through the Amazon Lending Library during the next three months.

But I Don’t Have A Kindle

I wanted this book to be easily available to everyone. You don’t even need a Kindle to read it. There are free Kindle apps for every smartphone, tablet, and computer out there. I’ve included links to the various Kindle readers below. As someone who regularly reads Kindle books on his iPhone, I can tell you that reading books with these apps is a great experience. If you are reading this webpage, you can read my book!

Free Kindle Apps for Phones * Kindle App for iPhone * Kindle App for Android * Kindle App for Blackberry * Kindle App for Windows 7 Phone

Free Kindle App for iPad * Kindle App for iPad

Free Kindle Apps for Computers * Kindle App for Windows PC * Kindle App for Mac OSX

Read Kindle Books From Your Web Browser * Kindle Cloud Reader

What’s In It For Me?

There are no “strings attached.”  You get over a decade worth of proposal development insights. But I do ask one favor. Because reviews on are so important, I would love for you to post a review if you decide to download the book. Plus, I’d love to hear feedback from the other proposal developers out there.



  1. Chris Hutchinson says

    Dear Mr. Handal,

    Thank you for the Valentine’s Day offer and providing the info for getting it if you don’t have a Kindle. I just got it, look forward to reading it, and will definitely provide a review on amazon when I’m finished with it.

    Thank you for taking the time to do something like this.


    Chris Hutchinson



    • Matt Handal says


      You have to download it from Amazon. I’ve provided all the links you need. You better hurry if you want to get it for free.

  3. Matt, Thanks for the free e-book. I’m 1/2 way through, great and timely information. I particularly liked using the fairy tale model as a formula to write proposal content. An interesting way to look at.


    • Matt Handal says


      Thank you. Please submit a review on amazon!

      That formula can also be applied to technical articles and many other things. Press releases are about the only thing I wouldn’t apply it to.

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