I Paid Someone $9 Per Hour To Do My Job For 5 Days

Yes, I paid someone $9/hour and they did my work for 5 whole days. That statement would have seemed ludicrous to me just two years ago. How could you possibly pay someone $9/hour to do your job for you? That can’t be legal, right?!?! Something about it just doesn’t seem right. Today, I’m going to […]

The Case For Paying Marketers More

“Wouldn’t this apply to in-house marketers working for firms?” I asked. “I believe it would,” the attorney replied. At that moment, I knew I had stumbled on something I just had to share with you. Today, I’m going to make the case for why many marketers are not being properly compensated under Federal law. I’m […]

Dominate in a Male Dominated Business

Let’s face it, the A/E/C marketing industry is female dominated. But the A/E/C industry itself is extremely male dominated. This creates a situation where women are working for and with a lot of men. That’s got to be a challenge. But luckily there are a few organizations in our industry encouraging and supporting the advancement […]

What The Movie Avatar Can Teach You About Working With Architects And Engineers

Working with architects and engineers might seem frustrating. How many times has one responding to your advice or idea and by doing so convinced you they were from another planet? The problem isn’t what they said or that they just didn’t get it. No, the problem was what you were wearing! Getting Into The Capsule […]

The Secret to Success Discovered?

Many years ago, I was on the phone with Tim Klabunde (now with Timmons Group) and he said something that probably changed my life. Today, I sent Tim an email that said: “You’re gonna love this…” The email contained a link to an article printed in the New York Times entitled, “Is Giving The Secret […]

Did You Exchange A Walk On Part In The War For A Lead Role In A Cage?

The Road To Becoming Awesome at AEC Marketing

In my last post, I gave a little diatribe on taking the next step in your aec marketing career. One of the pieces of advice I gave was use your own time to become awesome at something. I can’t stress this enough. But since I like to read articles with actionable advice, let me give […]

The Next Step In Your AEC Marketing Career Path

A marketer recently asked me to provide some advice on how to move up the corporate ladder in the AEC marketing world, especially when you are in your 20s. Well, until my business card says Chief Marketing Officer, I certainly can’t consider myself an expert in this area. But, of course, I can give you […]

The Surprising Truth About What Motivates Us

I’m fascinated by the science of the mind. So when I saw this ten minute video about what motivates workers, I felt compelled to share it. Enjoy and let me know what you think.

Work Disputes: Resolve Them Once and For All

As with any relationship, you might experience some “ups and downs” with the people at work. When a dispute comes up, it’s very important that you end up resolving it the correct way and avoid sabotaging the work relationship you have spent time building. A great tool to use when you need to resolve a […]