Two Email Marketing Beliefs That Could Be Hurting Your Firm

Many firms send out email marketing campaigns. But there is a question that lingers in many marketers’ minds: “Are we doing it right?” “Right” is a nebulous term. If your goal is to trip and fall, tying your left and right shoe together is the right way to “tie your shoes.” Therefore, whether you are […]

DCMP Episode 2: The Magic of Winning Proposals

In this episode of the Design and Construction Marketing Podcast, I have an in-depth conversation with Laura Ricci, the author of The Magic of Winning Proposals. I write about this book a lot on HelpEverybodyEveryday.com. I regard it as THE “how to” book on proposals. Talking to Laura just reinforced my belief that this lady […]

Proposal Development Secrets: Win More, Work Smarter, and Get Home On Time

Remember I said there was something exciting I was working on. It’s officially here, and I want you to be the first to know about it. Before I tell you all about it, let me give you a little background. What I’ve Learned About Proposals I believe my experience in the world of proposals to […]

The Perfect CRM Update

Some people have asked about the results of the perfect CRM exercise. The result was that the objective of the exercise was realized. The seed has been planted in the brains of CRM users and, in some cases, CRM developers. I can tell you that CRM companies like Deltek and Cosential have visited the site […]