12 July 2010 ~ 0 Comments

Marketing Tools: IMAP Email

imap email server 200X200 Marketing Tools: IMAP Email 

Problem: too many email accounts and too many email devices

Solution:IMAP email

Yes, the solution to too many email accounts is, ironically, setting up another email account.

Typically, email accounts are POP accounts, which essentially means that email goes to a server and then you connect to it with your device and suck down the emails. The emails move from the server to your device.

IMAP accounts work differently. Emails get sent to a server. When you connect your device, the IMAP account syncs your device with the server account. The emails stay on the server. So, when you delete an email on your phone it disappears from your desktop. Now every device shows the same emails.

Popular imap accounts include MobileMe and Gmail.

I forward all my emails to my MobileMe account and connect that account to my phone, desktops, and laptop.

When I compose an email, I decide which account to send it from (home or work). This requires adding that account’s SMTP settings to your email clients (Outlook, Mail.app, Thunderbird, etc.). Don’t worry, it’s not hard.

Now you have all your email coming and going from one bucket. Thank you IMAP email.

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